Industry analysis

Top spending industries

Which industries spend the most on newsletter advertising? Ranked by ad volume, market share, and month-over-month growth.

Updated September 2026

20
industries tracked
22.8%
top share
30d
window

Market share

Industries ranked by ad volume

Newsletter ad placements by industry — last 30 days. Bars show share of total market.

#1
Sports
142 placements·82 brands·-25% MoM
#2
Entertainment
87 placements·54 brands·-34% MoM
#3
Finance
76 placements·44 brands·-14% MoM
#4
Mental Health
54 placements·34 brands·+32% MoM
#5
Health & Fitness
51 placements·36 brands·-66% MoM
#6
Lifestyle
43 placements·30 brands·-14% MoM
#7
Technology
34 placements·26 brands·-50% MoM
#8
Business
23 placements·14 brands·-28% MoM
#9
Travel
20 placements·16 brands·-33% MoM
#10
Automotive
20 placements·17 brands·-71% MoM
#11
Media
18 placements·15 brands·-53% MoM
#12
Artificial Intelligence
17 placements·8 brands·+143% MoM
#13
Education
16 placements·10 brands·-30% MoM
#14
Parenting
11 placements·10 brands
#15
Pets
4 placements·4 brands·-20% MoM
#16
Financial Services
2 placements·1 brands
#17
Developer Tools / Auth
1 placements·1 brands
#18
E-Commerce
1 placements·1 brands·-92% MoM
#19
Real Estate
1 placements·1 brands·±0% MoM
#20
Environment
1 placements·1 brands·-80% MoM

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